Next BIG Idea contest is a 'Market Access Program', wherein the winners get to incubate their company in Canada as part of a two-week all expenses paid program. The primary objective of the program is to help startups scale globally, while also enabling them to engage with different stakeholders such as Governments, Corporates, Investors, Academia, and other startup ecosystem enablers both in Canada as well as India.
As an extension to Next BIG Idea Contest, The Aditya Jha Entrepreneurship India Award (AJEIA) was introduced in 2017 to recognize social entrepreneurs who have translated their innovative and impactful ideas into technology driven businesses. The winner of the AJEIA receives a grant of INR 5 Lakh at the winner announcement of the Next Big Idea contest.